coteauBeta Get App

PLNT

Planet Fitness, Inc.
$51.69
-2.40% Oct 21 close
Consumer DiscretionaryS&P 400 Compare
1M3M6M1Y2Y
-57%-39%-20%-1%+18%Oct 2025Oct 2026Apr 2026
PLNTSPY
1W
+10.1%
1M
+9.9%
3M
-4.4%
6M
-27.4%
YTD
-52.3%
1Y
-46.5%

Live chart

Loading live chart…

What they do

Planet Fitness, Inc. franchises and operates fitness centers under the Planet Fitness brand. The company operates through three segments: Franchise, Corporate-Owned Clubs, and Equipment. The Franchise segment includes operations related to the franchising business in the United States, Puerto Rico, Canada, Panama, Mexico and Australia.

Consumer Cyclical · Leisure

For information only · Important disclosures

Grades vs sector

Momentum
2nd percentile in sector
F
12-1 return: -53.4%
Percentile within its GICS sector across the S&P 1500.
Growth
51st percentile in sector
C+
Revenue growth (YoY): +4.5%
Percentile within its GICS sector across the S&P 1500.
Value
50th percentile in sector
C+
Forward E/P: 7.2% · EBITDA/EV: 9.0%
Percentile within its GICS sector across the S&P 1500.
Profitability
89th percentile in sector
A
Profit margin: +18.3% · Return on equity: –
Percentile within its GICS sector across the S&P 1500.
Revisions
Not enough data yet
–
EPS estimate change, 30 days (current FY): –
30-day change in analysts' current-year EPS estimate; graded across covered stocks.

Our models

Not held by any of our 5 live models right now.

Quality Growth
Outside this model's universe or screens
 Momentum Top 15
Outside this model's universe or screens
 Momentum Blend
Not in the current book
 New Highs Growth
Outside this model's universe or screens
 Coteau Long Book
Not in the current book

News

More news
Planet Fitness (PLNT) Stock May Be 41% Undervalued Despite Privacy Lawsuit
Simply Wall St. · Oct 20
Planet Fitness Retains Top Fitness Ranking and Earns No. 22 Overall on 2026 Franchise Times Top 400
PR Newswire · Oct 19
Spotting Winners: Planet Fitness (NYSE:PLNT) And Consumer Discretionary - Leisure Facilities Stocks In Q2
StockStory · Oct 12
Stocktwits Retail Therapy: Consumer Stocks Snap Losing Streaks As Planet Fitness, MercadoLibre And Genius Sports Rally
Stocktwits · Oct 12
Are Planet Fitness’s (PLNT) Discount-Driven Membership Gains Deepening Its Moat Or Masking Churn Risks?
Simply Wall St. · Oct 10

Key stats

Market value$3.9B
P/E (last 12 months)17.6
P/E (next 12 months, estimated)14.1
52-week range$37.03 – $114.26
Revenue growth (latest quarter vs a year ago)+4.5%
Dividend yieldNo dividend
Analyst consensusBuy (16)
Average analyst price target$65.39 (+26%)
Valuation and fundamentals

Valuation & fundamentals

Bottom line
Leans expensive
Model read-out from the numbers below, not advice. Score -2 (DCF counts double).
▼DCF (base case)below the price by 19%
•Forward P/E vs sector14.1x vs median 13.4x
•Piotroski F-score6/9
▼Net debt / EBITDA3.6x
▲Analyst target+26% (16 analysts)

Discounted cash flow

Bear
$16
-68%
growth 3% · disc. 10.5% · term. 2.0%
Base
$42
-19%
growth 8% · disc. 9.5% · term. 2.5%
Bull
$76
+48%
growth 11% · disc. 8.5% · term. 3.0%

A DCF starts from trailing free cash flow, so it can overstate value if the last 12 months were unusually strong (or weak). Use the bear case or edit the starting cash flow if so.

Reverse DCFfor context, not a signal
Today's price assumes free cash flow grows about 9% a year for 10 years.
Implied
+9%/yr
FCF, last 3 yrs
+22%/yr
FCF, last 5 yrs
n/a
Revenue, last 3 yrs
+12%/yr
Revenue, last 5 yrs
+27%/yr
Same inputs as the DCF above: trailing free cash flow 0.3B, 9.5% discount rate, 2.5% growth after year 10, net debt and today's share count. Actual growth rates are compound annual rates from SEC annual filings through FY2025; "n/a" means too little history or a negative starting year.
Edit assumptions · recalculates instantly
Your value per share–

Free cash flow = operating cash flow − capital spending, trailing 12 months (TTM to 2026-06-30). Growth default: average of 3-year revenue CAGR and latest revenue growth, capped at 30%. Years 6–10 fade linearly to terminal growth. Discount rate = 4.25% risk-free assumption + beta 1.04 × 5% equity premium, kept within 7–13%. Bear: lower growth, +1 pt discount, 2% terminal. Bull: higher growth, −1 pt, 3%.

Multiples vs Consumer Discretionary

P/E (trailing)
sector median 17.7× · 48th pct
 17.6×
cheaper
Forward P/E
sector median 13.4× · 53rd pct
 14.1×
pricier
EV / EBITDA
sector median 11.3× · 39th pct
 10.2×
cheaper
Price / sales
sector median 1.2× · 79th pct
 2.8×
pricier
Price / book
sector median 2.8×
 –
FCF yield
sector median 6.6% · 51st pct
 6.7%
cheaper

Forward EPS $3.66 vs trailing $2.94 (+25% expected growth). Forward P/E uses analysts' next-12-month estimate.

Backlog (remaining performance obligations)

RPO
$111.1M
as of 2026-06-30
vs a year ago
+3%
YoY
× TTM revenue
0.08×
coverage
24-09
24-12
25-03
25-06
25-09
25-12
26-03
26-06

Contracted revenue not yet recognized, from SEC filings (XBRL tag RevenueRemainingPerformanceObligation).

Quality & financial health

Gross margin
81.7%
Operating margin
30.9%
FCF margin
18.6%
Net margin
16.9%
Return on equity
–
Return on invested capital
20.5%
Net debt / EBITDA
3.6×
Current ratio
1.6×
Interest cover
3.6×
Cash conversion (OCF/NI)
1.8×
Piotroski F-score 6/9 · last two fiscal years
✓ Positive net income✓ Positive operating cash flow✓ Return on assets improved✓ Cash flow above net income✗ Long-term debt / assets fell✓ Current ratio improved✗ No share dilution✗ Gross margin improved✓ Asset turnover improved

Analysts

Mean target
$65
+26%
Analysts
16
Buy
Range
$49–$106
low – high
● price · ◆ mean target

Annual history

FYRevenueNet incomeFree cash flow
2025$1.3B$219.1M$254.8M
2024$1.2B$172.0M$188.8M
2023$1.1B$138.3M$194.3M
2022$936.8M$99.4M$140.2M
2021$587.0M$42.8M$135.2M
2020$406.6M$-15.0M$-21.4M

From the company's 10-K filings via SEC XBRL. 3-year revenue CAGR +12.2%.

Earnings

Next report: 2026-11-05 · before open · EPS est 0.81
24-1125-0225-0525-0825-1126-0226-0526-080.000.88
EstimateActual (beat)Actual (miss)
ReportEPS estActualSurprise
2026-08-060.850.88+3.9%
2026-05-070.630.74+17.6%
2026-02-240.790.83+4.8%
2025-11-060.740.80+8.2%
2025-08-060.790.86+8.7%
2025-05-080.620.59-4.1%
2025-02-250.620.70+13.4%
2024-11-070.580.64+11.0%

Quarterly revenue

QuarterRevenueYoY
2026-06-30$365.2M+7.1%
2026-03-31$337.2M–
2025-12-31$376.3M–
2025-09-30$330.3M–
2025-06-30$340.9M–
Analyst actions
RBC Capital
2026-10-05 · main
Outperform → Outperform
PT $60
Baird
2026-10-05 · main
Outperform → Outperform
PT $60
Morgan Stanley
2026-08-18 · main
Equal-Weight → Equal-Weight
PT $51
RBC Capital
2026-08-07 · main
Outperform → Outperform
PT $65
Canaccord Genuity
2026-07-20 · main
Buy → Buy
PT $82
JP Morgan
2026-07-09 · main
Overweight → Overweight
PT $62

Recent dividends

2016-11-18: $2.780
Insider trades
Tanco Christopher
Director · 2026-09-14
Buy
$119.3K
Bode William
Chief Operating Officer · 2026-09-14
Sell
$358.5K
Spinelli Stephen Jr
Director · 2026-08-10
Buy
$492.8K
None
None · None
Sell
–
None
None · None
Sell
–
None
None · None
Sell
–
None
None · None
Sell
–
None
None · None
Sell
–
None
None · None
Sell
–

Stats refreshed 2026-10-21 18:23:19 ET from Yahoo Finance (yfinance). "–" means the data isn't available. Refresh now

Free. Not investment advice. Unsubscribe anytime.

coteau

Independent research · Not investment advice · Important disclosures · Contact desk@coteau.app

Coteau Systematic Strategies publishes stock research and model portfolios. Results are hypothetical unless marked Live. Data: Yahoo Finance (15-min delayed), SEC EDGAR and the House Clerk.

How it worksDisclaimerTermsPrivacyData statusSend feedback
Beta 0.9 · Oct 21, 2026